Intertek Green Leaf Certified
From humble beginnings with a small warehouse and only eight dealers in 2003, Personal Collection has grown into one of the leading direct selling companies in the Philippines, with close to 700 branches, its first international unit in Malaysia, and millions of successful dealers.
From Humble Beginnings To a Life Made Great
PC began in a small, humble warehouse with eight dealers, eight employees, one product, Tuff Toilet Bowl Cleanser, and a noble purpose: to bring the Great Life to every family.
The company grew to 300 employees and expanded to 30 locations across the country.
Exceeded 1,000 employees, 100 branches, and broadened the product portfolio, reflecting continued progress.
Established a new office, regional depots nationwide, and expanded product offerings to serve more Filipino families.
Pioneered biodegradable packaging and launched the #GreenLifeGreatLife movement during the pandemic, turning a moment of challenge into meaningful action.
Marked a new chapter with the opening of its very first international business unit in Malaysia.
Stepped into the cosmetics category with In the Mood lipsticks and launched the PC App.
Continued to gain recognition for innovation and sustainability on the local, regional, and global stage, with 51 awards and counting. In 2026, sof & mmmmm Serenity Fabric Conditioner won the Most Innovative Award in the Household Care category from Mintel.
PC began in a small, humble warehouse with eight dealers, eight employees, one product, Tuff Toilet Bowl Cleanser, and a noble purpose: to bring the Great Life to every family.
The company grew to 300 employees and expanded to 30 locations across the country.
Exceeded 1,000 employees, 100 branches, and broadened the product portfolio, reflecting continued progress.
Established a new office, regional depots nationwide, and expanded product offerings to serve more Filipino families.
Pioneered biodegradable packaging and launched the #GreenLifeGreatLife movement during the pandemic, turning a moment of challenge into meaningful action.
Marked a new chapter with the opening of its very first international business unit in Malaysia.
Stepped into the cosmetics category with In the Mood lipsticks and launched the PC App.
Continued to gain recognition for innovation and sustainability on the local, regional, and global stage, with 51 awards and counting. In 2026, sof & mmmmm Serenity Fabric Conditioner won the Most Innovative Award in the Household Care category from Mintel.
Accreditations and Awards
Proud Member of DSAP
8 Product Categories
Close to 700 Branches
Millions of Dealers
Hundreds of Products
The Great Life Goes Global
Visit the PC Malaysia WebsiteVision | Mission | Our Story
Vision
Great Life for Every Family.
Mission
Through heart-to-heart, we inspire and nurture everyone with life-changing opportunities.
Our Story
Personal Collection was founded with a simple but powerful mission: to improve the lives of Filipinos through compassion—what we call Malasakit. It all began when our founder, Willie Evangelista, faced a setback but turned it into an opportunity to create a business that could make a real difference. Starting in a small warehouse with just eight employees, Willie envisioned a brighter future for millions of Filipinos who needed a viable business opportunity. He believed that by offering affordable, Filipino-made products for the home, he could empower families to improve their lives.
Values
Responsibility for the environment
Aligning processes and products with the rational use of environmental resources for a more sustainable future.
People Development
Prioritizing the well-being and growth of dealers and employees.
Humility
Leading while accepting that the fear of failing is a constant companion—one that keeps us grounded and vigilant
Excellence
Raising the standard and quality of doing business
Innovation
Creating and delivering impactful improvements.
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